At the outset, there was an idea for a mobile product for football players, but it was not yet clear what the first MVP should include. We needed to study players’ needs, define the product scope and design an interface ready to hand off for development.
We assumed that football players manage training, nutrition, recovery, physical condition and planning across different places. The research confirmed this. Players find training sessions and nutrition advice online, while tasks and metrics are recorded in notes, spreadsheets or together with a coach. I’M Player was intended to bring all of this into one product and help players plan their development and track progress.







